SAN FRANCISCO, Jan. 11, 2023 /PRNewswire/ — Raydiant, the Experience Platform™ and leader for in-store experiences, deepened their artificial intelligence (AI) and computer vision capabilities with the acquisitions of Sightcorp and Perch. Additionally, Raydiant has added hundreds of application partners to become the leading in-store experience platform.
Completing the two acquisitions will bring expanded capabilities onto one platform to enable retailers to create dynamic and data-driven experiences, which Raydiant can only create.
The new ground-breaking capabilities include the following:
- Lift-and-learn uses smart shelves powered by sensors (similar to hotel room mini-bars), tags or cameras to give customers information and promotions about the products they pick up. Raydiant now supports more sensor types than any other platform.
- People AI identifies the age, gender, and sentiment of a shopper while maintaining privacy (GDPR and CCPA compliance). Along with lift-and-learn, People AI allows businesses to deliver personalized experiences and content to each customer based on who they are and what they’re doing at the shelf.
- Interactive digital signage is the customer-facing experience platform that allows businesses to display content on screens that may be free-standing, mounted to walls, embedded in displays, or via electronic shelf labels. These screens can show product details, ratings and reviews, influencer content, QR codes, cross-sell suggestions, seasonal promotions, endless aisle selection, and more
- Open application marketplace for partners to quickly port their digital software applications to be deployed in-store, letting Raydiant’s best-of-breed technology manage the challenges of in-store deployment (device management and reliability, connectivity, analytics, etc.).
Raydiant announced it now has hundreds of partner applications within the Raydiant Marketplace, including Virtual Try-On platforms PerfectCorp, FaceCake, and Holition; retail media network monetization platforms; inventory and planogram compliance detection; and employee management and gamification. Raydiant has also integrated with the top point of sales systems for dynamic menus, catalogs, pricing, and personalization, including NCR, Square, Lightspeed, Toast, Lightspeed, PAR/Brink and Clover.
Raydiant’s platform is used at six of the Top 10 Consumer Packaged Goods companies and six of the Top 25 retailers, where it drives 87% sales lifts on average. In addition, Raydiant has been named by Business Insider as one of the top 10 most promising start-ups by VCs.
Raydiant continues strengthening its platform to create a truly personalized shopping experience that combines the best of digital and physical shopping, allowing for better customer engagement and loyalty. “Retailers have struggled to bring digital in-store due to the overwhelming number of point solutions, lack of reliability, intelligence and data visibility. For the first time, retailers and brands can deploy their online tools and bring them to their physical locations with 99.99% reliability and total visibility. We’re proud to be the first company able to offer it all under one platform,” said CEO Bobby Marhamat.
Raydiant is the leading in-location experience platform for the world’s most renowned restaurants, retail, hospitality, banking, and brands. With Raydiant, franchise managers, IT, marketing, and communications executives can scale their brick-and-mortar operations more effectively, reduce anxiety from outdated technology oversight, and seamlessly create more engaging and personalized in-store experiences that keep customers coming back and buying more. Raydiant works with nearly 4,500 brands, from SMB to enterprise, including Johnson and Johnson, Nestlé, Unilever, The Estée Lauder Companies, Paradies Legerdiere, Red Bull, Chick-Fil-A, Sunglass Hut, and Wahlburgers. Founded in April 2017, Raydiant is headquartered in San Francisco, California, and has raised a total of $50 million from 8VC, Atomic Ventures, Lerer Hippeau, Mark Wahlberg Investments, Bloomberg Beta, Gaingels, Illuminate Ventures, Transmedia Capital, and Ron Conway. To learn more, visit www.raydiant.com.
SOURCE Raydiant, Inc.